A brand people can describe.
We interview you and your customers, write your positioning and messaging, and deliver a brand guide covering voice, colors, type and examples.
From $3,000
Works with
- Figma
- Canva
- Notion
- Google Docs
- Typeform
What we do.
Good fit if: people like your work but describe it ten different ways.
- Interview you and five customers
- Write positioning and a one-line pitch
- Build a message map for each offer
- Define voice with do and don't examples
- Set colors, type and photo style
- Deliver a live brand guide page
Where it starts.
Brand strategy and guidelines
Words first. Bigger scope is quoted on the call, as a fixed price before we start.
- Customer interviews
- Positioning
- Message map
- Voice guide
Fair questions
Do you design logos?
We refresh and set rules for existing logos. For a new logo we bring in a designer we trust and manage it.
How long does it take?
Three to six weeks depending on the tier.
What do we get at the end?
A live brand guide page like ours at /brand/, plus files for your team.
Where most owners start.
Fractional Marketing Ops Lead
A senior marketing ops lead who owns your plan, tools and freelancers.
From $5,000/moEmail and newsletters
Campaigns and lifecycle flows written in your voice and sent on schedule.
From $2,500/moLaunch management
Webinar, course and product launches run from plan to replay.
From $6,000 per launch
See what we'd fix first.
Send your website. Within two business days Jerome or Effie sends you a 60-second screen recording of the three leaks we'd fix first. Free, and you won't be added to any list.
We take on 2 new clients a month.
Your free teardown
A 60-second video of your site, recorded by a founder.